Public relations (PR)
External public relations: connecting the client with state authorities and the local government, economic associations, investors and the overall general public:
- internal public relations: creating, maintaining and developing communication with the most important resource – the employees
- media relations: connecting the client with key media and media employees; arranging interviews and preparing clients for media appearances; drafting press releases, reports and media releases
- organizing special events: introducing the client and his new product or service, organizing cocktails or dinners to mark important dates, encounters with renowned public figures, organizing press conferences, public lectures, seminars, fairs, round-table discussions, congresses, selecting guests, designing invitations, representative press and audio-visual materials and preparing clients for public appearances
- presence of your services or products on internet forums, blogs, respectively social networks (Facebook, Twitter, MySpace), whereby you’ll have a concrete targeted interaction with buyers of your services or products
- crisis communication